There had been fears the skeletal shape of the stadium would be retained, but Dow Chemical Company has struck a deal to produce a sustainable, fabric wrap that will encircle the structure for the duration of the Olympic and Paralympic Games.
The wrap will comprise of 336 individual panels – each approximately 25m high and 2.5m wide - which worldwide Olympic partner Dow will then repurpose after the Games.
"The stadium will look spectacular at Games time and having the wrap is the icing on the cake," said Locog chair Sebastian Coe.
"I’m delighted that Dow as one of the newer worldwide partners of the Olympic movement will be providing it and importantly doing it in a sustainable way."
The wrap had been part of original stadium designs, but was shelved as part of money-saving plans.
"At the Comprehensive Spending Review last autumn, the government could see the benefit of the wrap but did not feel the taxpayer should pay for it as we looked to make savings across the project," said Minister for Sport Hugh Robertson.
"But I am delighted that a private sector company has taken up the opportunity which will become a major feature of the Olympic Stadium."
It is understood that, although Locog and the Olympics governing body have strict rules to do with venue sponsorship, hence the renaming of The O2 for the duration of the Games, Dow will be able to reproduce its distinctive red diamond logo because it is a Worldwide sponsor of the Olympic movement.
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