The campaign is being run by 2 Entertain, the video licencing joint venture from BBC Worldwide and Woolworths, and will see 450 phone boxes in the capital being changed for six weeks, starting May 9.
They will feature imagery of Christopher Eccleston as the Doctor and Billie Piper as his assistant Rose as though they were in the Tardis, as well as advertising the release dates of the new DVD collection.
The first volume of the 'Doctor Who' series featuring episodes one to three will be released on May 16, followed by the second volume in June, third in August, fourth in September and the complete box-set series by November.
The new series of 'Doctor Who' debuted on Saturday March 26 with a peak of 10.5m viewers, or 45% of the audience between 7pm and 7.45pm.
The second episode on April 2 fell back to 8.1m but grew an extra million last week with 9.1m for the third episode -- beating ITV's 'Ant and Dec's Saturday Night Takeaway' for the third week running by almost 2m viewers.
The BBC series suffered its first blow last month when it was revealed that Eccleston would not be back to film the second series.
The BBC is now searching for a replacement with BBC Two 'Casanova' star David Tennant tipped for the part.
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