Digital drives Daily Mail's healthy profits

LONDON - More than half of Daily Mail and General Trust's profits now come from outside of the core newspaper business, the publisher said today.

In the six months to 1 April, 52% of the group's operating profit was from other areas of the business, such as digital platforms and business-to-business operations, up from 44% in the same period last year.
During the period, DMGT launched four niche website spin-offs from jobsite.com and motors.co.uk, part of an emerging online motoring portal.
Profits in the Associated Northcliffe Digital group were up by 29% to £5.7m, helped by a 58% increase in digital ad revenues as recruitment ads increasingly migrate online.
The digital division also benefited from Teletext's move from analogue to digital TV platforms, with digital revenues up 55%. However, the entire Teletext division made an operating loss of £3m and is set to break even in the full year as the transition to digital takes full effect.
Print ad revenues were up by 2% to £231 million, with total display ads up by 5%. Retail remained the largest category, with a 17% increase in ad revenues, but motors and financial were down by 5% and classified as a whole fell by 8%.

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