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Diet Coke has released its second TV ad feature the singer Taylor Swift. The spot, which was created by Droga5 New York, is part of the brand's "get a taste" campaign, which launched in September. It opens with Swift playing with her new kitten but, after several sips of Diet Coke, she ends up with a roomful of kittens. The endline is: "What if life tasted as good as Diet Coke?" The work was written by Matt McCarron, art directed by Conor Hagan and directed by Keith Schofield through Caviar.