DIARY: Pick of the week - NSPCC

Caroline Marshall admires the NSPCC "cartoon

spot: "A gut-wrenching ad that uses the conventions of violence in cartoons to push its message home.

The ad is directed by Frank Budgen at Gorgeous and Russell Brooke at Passion Pictures. A copy of the March issue of ±±¾©Èü³µpk10 Screen - featuring the cream of new ads - goes to the Saatchi & Saatchi team Howard Wilmott and Duncan Marshall.

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