Feature

The Demographic Shift - 40

So how bad was it? This is what Susan asks me when she rings me up wanting details of my blind date. And really, who was to know that telling someone they sounded like Yoda would go down so badly, writes Gordon MacMillan.

In retrospect I really shouldn't have gone. I had this creeping suspicion that I put to the back of my mind that again going on a date, even a blind one, with someone called Sara was asking for trouble.

I have dated two Saras before: pushy and, well, slightly kinky Sara; and psycho and, well, slightly disturbed Sara. Their differing qualities aside they both looked exactly the same. It was like they came from the same factory. You know, like a scary Sara producing factory. Maybe it's something Sara Lee does.

I'm going to be blogging the Demographic Shift in future -- probably more often -- you can read the rest of the piece here: .

If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the .

Topics