Deezer "Try flow" by PD3

Deezer, the music streaming platform, is rolling out a campaign to promote Flow, the brand's recommendation service.

Flow suggests music based on users' preferences and compares tastes with similar profiles on the network.

The campaign's script is based on interviews from real users. It is accompanied by music from Rag'n'Bone Man and Maggie Rogers, part of Deezer Next, a programme that supports up-and-coming talent.

The activity was created by Deezer's in-house creative team, in collaboration with PD3.

The two ads are rolling out across the UK, Germany and South Africa and France.

Credits

Head of brand, Deezer
Lead copywriter, Deezer
Agency
PD3
Executive creative director
Creatived director
Producer
Production director
Account manager
Planning director
Creative planner
Production company
Director
Producer
Production manager
Director of photography
Post production
MPC
Producer
Grade
Flame
Sound
Producer
Engineer