DDB London leads the UK pack with six shortlisted ads – two for Harvey Nichols' winter sale, three for its Bristol store and one ("global downturn") for the Financial Times.
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Adam & Eve, JWT and Abbott Mead Vickers BBDO all have four ads shortlisted.
Adam & Eve's are for its Daily Telegraph campaign (such as "Hendrix/Obama/Branson"); JWT is in the running with "both sides", "second chance", "the other side" and "two sides" for the Recycle Paper ±±¾©Èü³µpk10, and AMV BBDO is shortlisted for "chilli hot dog" for Heinz Ketchup and the Museum of Childhood ("inner child", "playing" and "memory back guarantee").
Also shortlisted are: Leo Burnett with "Piccadilly sign" for McDonald's; Beattie McGuinness Bungay with "fan-o-meter" for Coors Brewers; Elvis for Virgin Trains' live interactive text poster, and Fallon, with "instant critic collection" for Tate Britain.
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