The new hires join the firm, the lifestyle and prospect data division of Data Locator Group, on the back of successful recent new product launches from the Data Locator division.
Tim Furse joins as a data sales consultant promoting Data Locator's various products such as Consumer Lifestyles, Snapshot and Everyone to new and existing clients. Prior to Data Locator, Furse spent five years at Claritas selling its range of database and segmentation products, list rental and profiling services.
Dione Rayside also takes the role of data sales consultant and will be working on new business generation for Consumer Lifestyles. Rayside has worked in the direct marketing industry for five years and joins Data Locator from ConsodataRFM. He will be responsible for the new business of Data Locator's Consumer Lifestyles products.
Sarah Walker joins as an account manager for Consumer Lifestyles. Before joining, Walker held positions at companies including Vitesse Media and Zed Media. An experienced data sales and list manager, she joins from Centaur Publishing.
Joining the solutions team as a consultant from Claritas is Keith Phillips, who brings with him a wealth of data experience including data enhancement and integration. His main focus will be on Everyone, Data Locator's new consumer file.
The final new joiner is Damien Gesterkamp, who will join Phillips as a consultant on the solutions team. He will have focus on cross-selling opportunities for Data Locator's data and products. Gesterkamp has six year's industry experience, specialising in geodemographic solutions and target marketing and also joins from Claritas.
Richard Webster, operations director of Data Locator, said: "All of these appointments have come about due to the continued expansion of Data Locator and the recent launch of its two new major products -- Snapshot and Everyone."
He added: "These two new offerings, coupled with the ongoing growth of our Consumer Lifestyles database, have resulted in these hires, which we fundamentally believe will ensure the very best solutions for our clients."
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