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The South African agency Lowe Bull picked up the only yellow Pencil in the integrated category

View the video above to see an explanation of the campaign for Flora, titled "meet Wally's heart".

Click here for ��������pk10's behind the scenes video

Click here to view the black Pencil winners

Click here to view the TV and cinema yellow Pencil winners

Click here to view the online yellow Pencil winners

Click here to view the print and poster yellow Pencil winners

Click here to view the mobile yellow Pencil winners

Click here for Garrick Hamm's view on the Black Pencil winners