Creston goes private following £75.8m sale to investment firm DBAY

Marcomms group Creston has today gone private following sale of the business to investment firm DBAY Advisors.

Creston goes private following £75.8m sale to investment firm DBAY

, meaning Creston shares were de-listed from the London Stock Exchange this morning.

Prior to the acquisition, DBAY owned roughly 29 per cent of the business, which includes PR firms Nelson Bostock Unlimited, Fever and Red Door Unlimited. Its agency network recently , leaving Creston solely used by the holding company itself.

, the company indicated that there would be no redundancies.

However, Creston non-executive directors Nigel Lingwood and Kate Burns have stepped down.

As a result of the deal, Bell Pottinger will no longer be providing financial PR services to the group.

. That deal was struck alongside WPP, which was already a 20 per cent stakeholder. 

This article was first published on www.prweek.com

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