Creative and media deliver 'stronger performance' for Havas in Europe

Organic revenue decline of 7.5% in the last quarter of 2020 puts Havas in the middle of the holding companies to have reported so far.

Havas: clients in the UK include Carling
Havas: clients in the UK include Carling

Havas continued its gradual recovery in the final three months of 2020 as its organic net revenue declined by 7.5% year on year.

The single-digit decline is聽an improvement on聽听补苍诲听聽and puts Havas in the middle of the holding groups to have reported so far 鈥 below Publicis Groupe and Interpublic but ahead of Omnicom and Dentsu.听

Havas, which is part of the entertainment giant Vivendi, said that 鈥渦nder the impetus of both the creative and media businesses鈥, Europe reported an overall stronger performance, although with contrasting results between countries. It did not provide further details.

Across the year Havas Group鈥檚 net revenues were聽鈧2.05bn (拢1.77bn), down 9.2%, and聽organic growth was -9.9% compared to 2019.听

Earnings before interest, taxes and amortisation were 鈧121m, down 46% on 2019.

Havas said its cost adjustment plan enabled it to 鈥渁bsorb more than 50% of the decline in revenues鈥 over 2020 (excluding restructuring charges).

聽in the final three months of 2020 and it is paying back salary sacrifices taken by staff.听.听

聽in the fourth quarter of 2020.听.

Across 2020, Dentsu International鈥檚 annual revenues slumped by 13% on an organic basis,聽Interpublic reported a 4.8% annual organic revenue drop and聽Publicis Groupe's organic revenue fell 6.3% in the same period.

WPP will report its results next week (11 March).

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