Credits
Director of milk + cream brands
Senior brand manager
Brand manager
Cravendale 'straws' by Wieden & Kennedy
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Advertiser
Cravendale -
Agency
Wieden & Kennedy -
Sector
Agencies, Food and Drink and Grocery food
Wieden & Kennedy London has created a digital campaign for Cravendale's "epic straws" on-pack promotion.
The work is part of the agency's "catnapped" campaign. It features the return of mastermind feline Bertrum Thumbcat brainwashing a milkman.
