United Kingdom

Cow & Gate 'chew' BETC London

November 06, 2012

Cow & Gate 'chew' BETC London
Cow & Gate 'chew' BETC London

Cow & Gate has launched a follow-up spot to "supergroup" that promotes its Growing Up Milk formula.

Its latest ad, "chew", follows toddlers as they explore their surroundings by putting things in their mouths.

The TV work is supported by four print executions.  

Credits

Marketing controller
Jeff Rothman
Senior brand manager, Danone baby nutrition
Sally Oldfield
Executive creative director
Neil Dawson
Copywriter
Clive Pickering
Designer
Louise Sloper
Art director
Paul Copeland
Producer
Nikki Cramphorn
Strategy
Andrew Stirk
Account director
Catherine Barr
鈥楥hew鈥 TV
Production company
RSA Films
Director
Jim Field Smith
Producer
Debbie Garvey
Editor
Dave Webb
Director of photography
Rob Kitzmann
Editing company
Final Cut
TK
Aubrey @ The Mill
Post-production company
Unit TV
鈥楩armers鈥 Print
Photographer
George Logan
Photographer鈥檚 assistant
Toby Coulson
Retoucher
Love Europe
Head of design
Louise Sloper

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