Coty to produce Gwen Stefani line

Coty is understood to have signed a deal with US singer Gwen Stefani to create a range of branded fragrances.

Stefani will join the Reckitt Benckiser brand's stable of celebrities with their own lines, including David and Victoria Beckham.

In July, Coty announced that it had signed a fragrance licensing deal with Kylie Minogue. Her first scent is expected to launch by the end of the year.

Stefani was on a list of celebrities found to be appealing to consumers in a recent survey carried out by The Proficiency Group.

Coty refused to confirm the deal with Stefani. It is not known when the fragrance will debut in the UK.

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