Cosmote 'harmony' by Bold Ogilvy
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Agency
Ogilvy -
Sector
Technology brands, Computers, Mobile phones and Telecom / Utilities brands
A choir of mobile, landline phones and laptops produces a melody to illustrate that every mix between any two or all three means of communication is possible through Greece's leading mobile telecommunications provider.
The film was shot featuring a live choir in the biggest music hall in Athens to provide the best sound and acoustics.
The choir was trained by a choreographer and a team of musicians wrote an original music score.
The film pays-off with the phrase: "The most harmonic combinations between mobile, landline phones and internet on the go".