The awards aim to reward the best work by suppliers, agencies and practitioners in the industry.
Telemarketing provider The Listening Company topped the list with six nominations, while agency Tullo Marshall Warren received four.
Agencies EHS Brann and OgilvyOne each received four nominations, while Publicis Dialog and Broadsystem received three each. Fifty-two companies made it onto a final shortlist of 25 categories.
Judging took place in early August, and was chaired by Marc Michaels, director of direct and relationship marketing at the COI. "It was a real honour to be asked to be the chair of judges for the first Connect Awards and the judges took their task very seriously, indeed," said Michaels.
"We were looking for the three 'Is' - Innovative, Interesting and Intelligent DM solutions. We saw some excellent work, some mediocre stuff and some work which we were jealous we hadn't done ourselves," he said.
The awards ceremony takes place on 5 October at the Dorchester Hotel, London. Contact Liz Lockard on 020 8267 4145 or email liz.lockard @haymarket.com for details.
Agency Inc1
AIS 1
Broadsystem 3
Bluecycle 2
Caspian List & Data Management 2
Charterhouse 1
Chemistry/Alterian 1
CPM 4
CreatorMail 2
DMG 1
DigitalTMW 1
DQM 2
EDM Media 2
EHS Brann 1
EHS Brann Discovery 3
EHS Brann/Dunnhumby 1
Entire 1
EuroDirect 3
Experian/Wildfire 1
Experian 2
Garlands Call Centres 2
Howard Hunt 1
Howitt 2
Inc Direct 5
Incentivated1
Jaywing 1
Listlab 1
Lloyd James Group 2
MarketLocation 1
Marketing Databasics 2
Mason Zimbler 1
Occam DM 1
OgilvyOne4
Pell & Bales 2
Personal Telephone Fundraising 1
Postcode Anywhere 1
Primeidea 1
Print.uk.com 1
Proximity London 1
Publicis Dialog 3
REAL Digital 1
Response One Group 2
Rocket Science 2
Serious 1
Sitel 4
Syzygy 2
Teleperformance 2
The Listening Company 6
The Trading Floor 1
TPH 1
Tullo Marshall Warren4