Wedding site Confetti (www.confetti.co.uk) has moved to consolidate its position as market leader by securing a deal with retailer Marks & Spencer and tying the knot with UK rivals weddingguideUK.com and webweddings.co.uk.
The cross-promotion deal will allow Confetti visitors to access the M&S gift-registry service within marksandspencer.com. In return, the retail giant will promote the Confetti brand on its web site and in its magazine.
The acquisition of the two rival UK wedding sites from Durlacher means Confetti will own and operate the sites but will keep the individual brands
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