The first UK edition of The Color Run Night will take place on 5 September 2015, at the Queen Elizabeth Olympic Park in Stratford.
Runners will make their way through illuminated ‘Color Zones’, bubble stations and blacklight areas, before crossing the finish line, where they will be greeted by a glow in the dark ‘Color Throw’ festival finish.
Those taking part will receive special colour packets, a glow in the dark t-shirt, face tattoos and a blacklight headlamp.
James Robinson, managing director at event organisers IMG Challenger World said: "We’re thrilled to be launching the first ever UK edition of The Color Run Night in 2015, it’s already been a huge success in the US and we know our ‘Color Runners’ are going to love it too."
The event is supported by Original Source, Ocean Spray, the NSPCC, and Metro.
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