According to a report in the Wall Street Journal, the drinks giant is making the payment as part of its apology to Burger King. In return, Burger King has decided it will continue to sell Frozen Coke, which now goes under the brand name Icee.
Coke won the Burger King account in 1999 after battling with Pepsi to supply the restaurant chain. Reports say the Burger King account is one of the least profitable fountain clients for Coca-Cola, but that it is still an important way to maintain the profile of its brand.
The dispute over Frozen Coke dates back to 2000, when sales test results of the brand in Richmond, Virginia, were skewed after Coca-Cola paid a consultant to buy meals featuring coupons for Frozen Coke at Burger King promotions.
The test then became the basis for a nationwide promotion for Frozen Coke. The scandal was disclosed by a former employee of Coca-Cola, who filed a wrongful termination suit mentioning the rigged promotion.
However, Coke's frozen problems are not all over -- it still faces a lawsuit from the sacked employee.
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