Coca-Cola pips PepsiCo to 'plant' bottle launch

The Coca-Cola Company has launched a 100% recyclable PlantBottle to coincide with Earth Month, across its Dasani and Odwalla drinks brands in the US.

Odwalla: 100% recyclable bottle is distributed in the US
Odwalla: 100% recyclable bottle is distributed in the US

Coca-Cola claims the new packaging for Odwalla juice is the first 100% recyclable bottle to be distributed in the US.

Odwalla single-serve bottles are now made from 100% plant based materials, using high-density polythene plastic (HDPE), while the Dasani water brand's packaging is made from PET plastic, which is up to 30% recyclable.

Scott Vitters, general manager, PlantBottle packaging platform, The Coca-Cola Company, said: "It's our goal to make traditional plastic bottles a thing of the past and ensure that every beverage we produce is available in 100% plant-based, fully recyclable packaging.

"The national launch of Dasani PlantBottle packaging represents an important step toward reducing our carbon footprint, and the up to 100% plant-based, recyclable packaging used for Odwalla is the first of its kind in the beverage industry."

Coca-Cola launched the global PlantBottle sustainable packaging initiative two years ago, which originally aimed to make bottles from 30% renewable sources to reduce the company's dependence on petroleum oil. .

Last month, , with a "full scale commercialisation" in the new year if the tester programme is a success.

Heinz also plans to introduce PlantBottle technology for its ketchup packaging this summer, under licence from the Coca-Cola Company.

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