
George P Johnson organised Cisco House, which offered a
The temporary structure took 70 days to build and welcomed 15,000 guests. The venue was based around Cisco’s sponsorship of the Games.
Andy Bass, Vice President creative at George P Johnson, told Event: "We’re imagining all the different ways that we might develop the idea further."
Bass said there were two aspects in his mind to continue the activity. "One is taking the concept and the methodology and applying it to anything in future that Cisco do," he said, "and the other is still capitalising on the story of Cisco's role in the Games."
"It could be a smaller version that would take the experience to the audience while there’s still enough excitement and buzz around the Olympic story," he added.
Bass revealed the ideas in his talk to visitors at (26 September).
Some elements of the temporary structure such as screen surrounds and housings for some interactive elements, are in storage and could be reused.
Bass said a project on the scale of Cisco House could possibly be repeated in future: "Who knows what will happen in future, but if Cisco are at Rio 2016, wouldn't it be great if they did something not unlike Cisco House there?"
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