Carwow "Tamed" by Creature

January 03, 2018

Buying a car is likened to being pursued by a pack of wolves in the first campaign for Carwow from Creature since it won the account in November.

It aims to drive awareness of how the platform can help its customers navigate the complexities of the car buying process, introducing the strapline "Car buying. Tamed."

Credits

Creative directors
Ben Middleton
Stu Outhwaite-Noel
Creatives
Josh Dando
Steven Dodd
Designer
Mike Mercer-Brown
Strategy director
Andrew Gibson
Producer
Carol Oakley
Account team
Alex Blacklock
Ellie Vincent
Director
Georgi Banks-Davies
Production company
Skunk Productions
Producer
Toby Courlander
Sound
750mph
Sound engineer
Ben
Post-production
MPC

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