Tony Davidson, Nick Gill, Ben Priest and Daniel Kleinman gathered to watch some of their favourite ads from the History of Advertising Arrows Archive.
View the video above to find out what the panel thought about how TV advertising can cope with the challenge of digital media.
The evening was hosted by advertising charity NABS, of which Hegarty is a patron.
The , of which he is president, showcases all entries for the British Television Advertising Awards since 1977.
Watch out for a video of the entire's evening's events on the .
Credits for ±±¾©Èü³µpk10 video
Video production
Informed Sauce
Producer
Colin Birch
Equipment
Procam Television
Cameramen
Dean Gray and Jamie Goodbrand
United Kingdom
±±¾©Èü³µpk10 video - Do TV ads still have a future?
LONDON - Sir John Hegarty chairs a panel discussion of leading creative figures to discuss whether TV ads still have a future in the digital age - watch the video here.
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