You have to go to quite some lengths to get a job these days.
Following Grey Direct’s ’naked’ ad (±±¾©Èü³µpk10, 27 February), the agency
was inundated with people asking ’how did you get them all to do it?’
and ’can I have the cute bloke’s number?’ Then Andy Blackford, the
creative director, received an unusual missive from one John
Fletcher.
’Does your creative department have room for one more small one?’ came
the request, written on the back of a series of photos showing a naked
Fletcher. Blackford is happy to give him an interview - on the
understanding Fletcher stays clothed throughout.
It gives a whole new meaning to ’below the line’.