Cadbury "Go madbury" by VCCP

July 04, 2018

Cadbury is calling on fans to choose from 90,000 possible combinations of ingredients to create their own flavour of Dairy Milk.

Three finalists will see their creations launched nationally in 2019.

Credits

Creative agency
VCCP
Executive creative director
Darren Bailes
Creative director
Guy Moore
Art director
Adam Taylor-Smith
Copywriter
Stephen Yeates
Planner
Rob Estreitinho
Media agency
Carat
Production company
Academy
Director
Conkerco
Executive producer
Mark Whittow-Williams
Agency producer
Elliot Liebermann
Post-production
Framestore
Colourist
Simon Bourne
Audio post-production
Scramble
Music
Soviet Science

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