In an informal trading statement, the group said it was budgeting for a further fall in NAR since it expected profits for January to December last year to be down two-thirds from last year’s record £66.8 million.
The group, which includes Channel 4, E4, More4 and Film4, has nevertheless increased its audience share by 10% to a record 12.1%, and its share of NAR by more than 1% to almost 24% of total TV revenue.
In contrast to a fall in TV advertising revenue overall, Channel 4 Group said its digital channels increased income by more than 80% from about £60 million in 2005.
The combined effect was to leave the group’s ad revenues essentially flat.
The group, which includes Channel 4, E4, More4 and Film4, has nevertheless increased its audience share by 10% to a record 12.1%, and its share of NAR by more than 1% to almost 24% of total TV revenue.
In contrast to a fall in TV advertising revenue overall, Channel 4 Group said its digital channels increased income by more than 80% from about £60 million in 2005.
The combined effect was to leave the group’s ad revenues essentially flat.