Marketers looking to source products or services can post their needs on the site and have them sent on to relevant suppliers who have paid to be among 3,600 "enhanced listings". They will send quotes direct to the client.
The service gives marketers one-click access to 13,362 listings of suppliers across 429 promotional categories, from acrylic encapsulations to year planners.
"Our new lead generation technology puts users directly in touch with relevant suppliers, making the process of sourcing promotional items easier and faster, while providing our advertisers with even more value," said blueboomerang.com marketing manager Anna Bottici- Slosmanis.
- P&I has relaunched its website under Haymarket Brand Media's Brand Republic portal. At www.brandrepublic.com/pandi, readers will get the latest news and analysis and be able to take part in polls and interactive forums.
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