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Lily James, star of Cinderella and Downton Abbey, took over Burberry's Snapchat account on 22 August to unveil the fashion brand's latest TV and print campaign.

As part of the campaign, Burberry has created a Snapchat lens. The MyBurberry Black lens will be available for 24 hours from 23 August in the US, the UK, France, Italy and Germany.

The work was shot by Mario Testino. James succeeds British models Kate Moss and Cara Delevingne, the current faces of My Burberry.