The satellite broadcaster brought in £95m of its interactive revenues from betting via interactive TV, the web and telephone. For the same period to the end of June 2001, interactive revenues weighed in at £93m, with gaming making £78m.
Sky Active and 'subsidy recovery revenues', which covers interactive services from other broadcasters, made up the bulk of the remaining £91m.
Average interactive revenue per user is now £14, up from £11 the previous financial year.
Surrey Sports, Sky's wholly owned bookmaker, now has 93,000 iTV betting registrations and receives an average of 60,000 bets a week. Gaming costs for Sky increased £13m to £88m due to the higher numbers of bets being placed.
The demise of ITV Digital boosted subscriber numbers by 214,000 in the quarter, to 6.1 million, up from 5.3 million.
Annualised average revenues per user (ARPU) grew 11 per cent, from £313 to £347. Last year, the firm set itself an ARPU target of £400 by 2005, with £50 to come from interactive.
Pre-tax losses were £1.3bn, including the write-down of its KirchPayTV investment.
Separately, BSkyB has partnered with BT to make the BT Broadband service available to Sky subscribers. Sky will develop and market a bespoke BT Broadband portal for customers.
_1.jpg)
.jpg)
