British Gas restructures to boost brand marketing

British Gas is restructuring its senior management team to give greater influence to brand marketing across the organis­ation.

Jansen: board-level promotion
Jansen: board-level promotion

Commercial director Chris Jansen has been promoted to the new role of managing director for British Gas Services, pulling together the company's consumer-facing elements.

Reporting to chief executive Phil Bentley, former Procter & Gamble and British Airways marketer Jansen effectively
becomes the second-most powerful executive at the company, and will retain control of sales and marketing decisions.

Marketing director Rick Vlemmiks takes Jansen's previous role, while former WCRS chief executive Will Orr joins as communications director.

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