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British Eurosport is seeking a broadcast sponsor for the US Open

tennis tournament, having secured the live broadcast rights last

week.

Coverage of the US Open starts on 27 August and runs to 9 September.

In addition to full coverage on Eurosport, fans can follow the action on

Eurosport.co.uk, with live scores, results and features on the top

players.

Dominic Burns, sales director, Europe, will be looking for a broadcast

sponsor over the next few weeks.

The British Eurosport coverage will feature a commentary team - led by

Simon Reed - that includes 1983 semi-finalist Jo Durie and former

doubles champions Frew MacMillan and Sam Smith.

Eurosport's build-up to the tournament will start this week with

coverage of five warm-up tournaments in Stanford, San Diego, LA, Toronto

and New Haven.

Eurosport's in-house Media Rights Agency has also been awarded exclusive

European distribution rights. This means the channel could sell the

rights for certain matches, such as the semi- and quarter-finals, to

other broadcasters throughout Europe.

By securing the rights to the US Open, Eurosport has expanded its tennis

portfolio, which includes live coverage of the Australian and French

Opens, Wimbledon highlights, 27 Sanex WTA events and 15 ATP tour

events.

Eurosport is predicting record audiences for its US Open coverage, with

last year's winners Venus Williams and Marit Safin battling to defend

their titles.

Eurosport pulled in more than 46m viewers with its coverage of this

year's Australian and French Opens.