As part of her talk, Gutzmann has collated VW press ads going back as far as 1951 and right up to the present day. The gallery includes classics like "lemon" and "think small" and is a rather nice way to pass a few minutes, we thought.
A brief history of Volkswagen print ads
Brand Licensing Europe hits London this week (16th October) and we have a snippet from the event's keynote speech "Milestones and magic - the history of Volkswagen" by VW archivist Dr Ulrike Gutzmann.