Breakfast Briefing: Teenage TalkTalk suspect arrested, Apple Pay has a rival and Walmart explores drone delivery

Welcome to Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos.

Breakfast Briefing: Teenage TalkTalk suspect arrested, Apple Pay has a rival and Walmart explores drone delivery
Breakfast Briefing: Teenage TalkTalk suspect arrested, Apple Pay has a rival and Walmart explores drone delivery

Teenager arrested in connection with TalkTalk cyber attack

A 15-year-old boy has been arrested in Northern Ireland in connection with the TalkTalk hacking attack and has been taken into custody at Antrim police station.

News that the TalkTalk website had been hit by a "significant and sustained cyber-attack" broke last week with banking details and personal information of potentially millions of customers accessed. 

Source:

Asda owner Walmart exploring drone delivery

Walmart has applied to regulators for permission to test drones for home delivery.

For several months it has been conducting indoor tests of drones and is now seeking for the first time to test the machines outdoors. It also plans to use the aircraft to take inventory of trucks outside its warehouses.

Walmart joins companies including Amazon and Google in testing drone delivery, in the expectation the FAA will soon establish rules for their commercial use.

Source: Telegraph

JPMorgan launches Apple Pay rival

The bank is launching a digital wallet of its own, called Chase Pay, in a deal with a group of major retailers including Walmart, 7-Eleven, Kmart and Best Buy. 

By next July, JPMorgan’s 94 million credit, debit and pre-paid cardholders will be able to pay at more than 100,000 stores across the US by displaying a code on their phone that can be scanned by the cashier.

Source:

In case you missed it...two longer reads

Always #LikeAGirl, the powerful campaign that captured the female empowerment zeitgeist, has swept the board at the inaugural Marketing New Thinking Awards in association with Sky Media, scooping the Grand Prix and three category gongs.

As marketing – and the world at large – continues to face rapid change, marketers will need to reframe the issues of diversity and inclusion, transitioning from a moral matter of representation to a problem-solving necessity. Time for the #DiversityRevolution, writes Rebecca Coleman. 

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