Daniel Best has joined Vodco, the holding company set up by the partners to launch Kangaroo, on a consultancy basis to initiate commercial discussions for the VoD platform.
Best was formerly commercial director of sales in Europe for Double Fusion, the in-game advertising consultancy, and has also been online commercial manager at The Independent.
A BBC Worldwide spokesman said further appointments would be made after Ashley Highfield takes up his role as chief executive on 1 July. It is thought that Best is looking at how the model for display and sponsorship ad sales for the site would fit with each individual partner's activities.
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