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The event, which took place last night (9 March) saw guests invited to the Diet Coke Penthouse, the epitome of top-floor luxury – including a Diet Coke bar, floor-to-ceiling mirrors and skyline views of London. The event was aimed at promoting a new competition from Diet Coke and part of its Get The Gang Back Together campaign, where entrants can win a luxurious penthouse stay for their group of friends across Europe, including the Penthouse last night's event was hosted in.
Guests were greeted with a drinks reception and welcomed into the event space, adorned with shiny silver balloons spelling out ‘Friends’. Dom & Ink manned a Diet Coke illustration station with people flocking around him as he brought the campaign to life by drawing catwalk-style illustrations of guests.
One of the bedrooms and en-suite bathrooms hosted the Diet Coke Glam Room, where guests relaxed while manicurists gave them beautiful nails to admire as they sipped their Diet Coke. A professional make-up artist also set up shop in the bathroom so guests could enjoy a makeover moment.
Last year, at the iconic Abbey Road Studios in London. Last January, Rupert Hunt, the founder of flatshare site Spareroom, .
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