BC Dairy Foundation / Milk 'chair pants' by DDB Canada
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Advertiser
BC Dairy Foundation / Milk -
Agency
DDB Canada Vancouver -
Sector
Food and Drink and Grocery food -
Exposure
Canada
In a bid to educate people on the importance of getting enough milk in their diet, DDB Canada has launched an advertising initiative, The Weak Shop, for BC Dairy Foundation / Milk.
The TV spot directs viewers to the website theweakshop.com where other ‘helpful’ inventions are available to combat low energy and weakness.