
BBC Creative has hired Helen Rhodes as deputy executive creative director.
Rhodes, who was previously a creative director at Wieden & Kennedy Portland, will support executive creative director Laurent Simon in overseeing the BBC’s in-house agency.
Her appointment follows the departure of joint executive creative director Aidan McClure, Simon’s creative partner of 14 years, who left in 2018 for Wonderhood Studios, the start-up founded by former Channel 4 chief executive David Abraham.
Rhodes spent the past six years at W&K as a creative director and art director on brands including KFC and Samsung. She also produced a music video for Portugal The Man.
Before that, she was a creative director at DLKW Lowe (now MullenLowe London), where she created a Christmas campaign for Morrisons.
BBC Creative hired Becca Pottinger, a former senior creative at Droga5 New York, as creative director in April.