The BBC appears to be the clear winner from the negotiations, netting exclusive rights to all England home games, including international, competitive and friendly fixtures.
This could prove unpopular with the FA's sponsors Pepsi, McDonald's, Umbro, Nationwide and Carlsberg, amid concerns that they may not get the same commercial exposure they would on Sky's channels. Each brand has paid £20m for the privilege of becoming the FA's official partners.
In the FA Cup, the BBC has picked up live rights to three out of four games in rounds three-six and the quarter finals, while Sky gets the remaining match in each round. They will each broadcast one semi-final match, with the BBC getting first choice, and both will broadcast the FA Cup Final live.
The BBC also get first choice of FA Cup replays, and the second choice will be shown on Sky Sports.
Peter Salmon, the BBC's director of sport, said: "The new partnership with the FA will enable the BBC to give terrestrial audiences unprecedented access to the England team during their passage to the World Cup in 2006."
BSkyB is understood to have taken fewer matches as part of a strategy to cut back on secondary rights.
Sky gets the rights to other games including under 21s and under 19s FA Cup, senior England women's home matches and the women's Premier League Cup Final, and the FA Youth Challenge Cup Final and the FA Trophy Final.
Sky Sports' managing director Vic Wakeling said: "It is equally important that we cover the game at all levels, and the young stars we have seen develop over the past 10 years or so in the FA Youth Cup, and at under-21 level, will now be featuring in our live UEFA Champions League coverage. It's terrific that we can continue to see the best youngsters, and the best in Europe."
The deal does not include new-media rights, which are being handed back to the FA to sell as part of a new-media rights package.
The existing deal between the FA and the two broadcasters, is reported to be worth £345m over three years, while the new contract is believed to be worth between £230m and £300m, over a longer four-year period.
The FA's new chief executive Mark Palios said: "The deal is an important step in the process of providing financial stability to the FA. It also enables much greater access to top quality football for an even larger number of people."
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