The agency will offer a full creative service in addition to the existing media buying and planning offered by AWA Media.
In a joint venture with Lovee 88, the creative arm of K9 Group, AWA3D will share creative resources, co-ordinated by creative services director Mike Shearing.
Tim Burchett joins as chairman with Richard Anderson as CEO. Anderson says the launch is a logical move as AWA had already begun to work on creative briefs for clients.