Audi "Tottenham Hotspur partnership" by BBH London

Kicking off the 2019/2020 season, Audi has launched a footy-focused campaign celebrating the car brand's partnership with Premier League club Tottenham Hotspur.

The ad draws parallels between Audi’s e-tron models and this year’s Spurs squad, leaning into the colour palette of Tottenham Hotspur’s sleek away kit for a futuristic finish. While midfielder Moussa Sissouko is hailed for his speed, Dele Alli is compared to the model’s "total accuracy in a tight spot".

The work was created by David Lasar and Thibault Michal.

Credits

Brand
Media and innovations manager
Events manager
Senior creative team
Creative director
Designer
Strategist
Head of strategy
Account director
Account manager
Photographer
Retouching / CGI