Assured Events eyes growth with Moneysupermarket and Matthew Clark business

Assured Events is set to surpass the 拢1m turnover mark for the first time this year, and forecasts profit growth to around 10%.

Assured Events managing director Karl Perry forecasts growth
Assured Events managing director Karl Perry forecasts growth

The Cheadle-based agency has grown this year by winning new business including the Environmental Association for Universities and Colleges, and building its relationships with existing clients such as Moneysupermarket and drinks wholesaler Matthew Clark.

Despite a tumultuous period in 2012 that saw the agency downsize from seven to four staff, Assured Events has had a "phenomenal year", according to managing director Karl Perry.

Events this year have included an experiential and interactive awards for Moneysupermarket, held in June, and an incentive for Matthew Clark last month.

Meanwhile, the Environmental Association for Universities and Colleges has awarded Assured Events a two-year deal starting with an event in May 2014, while growth has also come from other bodies in the education sector.

Perry said: "It has been a rollercoaster couple of years, but we feel we now have very sustained growth."

Assured Events, which launched in 2006, will grow its team to five at the end of this month with the appointment of Jade Hitchins as account executive.

Perry added he anticipates further growth of 25% in 2014, after increasing turnover to £1m to the end of December 2013 from £716,000 last year, when profit was £42,000 - around 6%.

The agency will submit its annual accounts for the year ending 31 December 2013 to Companies House by September 2014.

Comment below to let us know what you think.

For more in-depth and print-only features, showcases and interviews with world-leading brands, don't miss the next issue of Event magazine .

Follow
Topics

You have

[DAYS_LEFT] Days left

of your free trial

Subscribe now

Get a team licence 

 Give your teams unrestricted access to in-depth editorial analysis, breaking news and premium reports with a bespoke subscription to 北京赛车pk10.

Find out more

Market Reports

Get unprecedented new-business intelligence with access to 北京赛车pk10’s new Market Reports.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now