Zitter, 50, will take on the new role of group commercial director, but will continue in his role at the Daily Mail.
His enhanced role is seen as a reward for his additional work, leading Daily Mail & General Trust's aborted bid for the Telegraph Group, and as pre-emptive action ahead of the threat from Richard Desmond's London weekday freesheet, called London i.
Express Newspapers is still working on the launch of London i, pending the outcome of an Office of Fair Trading investigation into an exclusive deal between DMGT and London Underground.
Zitter's new role will also see him take on some responsibility for other titles within Associated's stable, although the respective managing directors of The Mail on Sunday, Evening Standard and Metro will continue to report to the Associated managing director, Murdoch MacLennan.
Zitter joined Associated in 1981 as a sales executive on The Mail on Sunday. He rose to become the Daily Mail's ad director before promotion to managing director in 1994.
- Headliner, p9.
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