
The North American team will be based in Los Angeles’ Studio City, California, and incorporates Arts Alliance’s sister company and classic movie distributor, Park Circus.
Principles at the new base include managing director Brad Carroll, who has previously worked for the likes of Miramax and Technicolour, along with director of finance and operations Cyndi Ex and sales manager Chris Lane.
Arts Alliance is currently based in London. It stated that its synergies with Park Circus will create further opportunities to market and "eventise" classic film libraries for one-of-a-kind theatre events.
Mark Foster, chief executive of Arts Alliance said: "Establishing a North American centre in Los Angeles will enable us to maintain and develop our already-strong relationships with key partners from film studios, to exhibitors, to management companies, record labels, and arts institutions. The team assembled has vast experience in developing and growing businesses, while bringing significant value to our partners.
"This makes us uniquely qualified to position Arts Alliance as the leading producer, financier, distributor and marketer of Event Cinema worldwide. Nick Varley, managing director of Park Circus and I are excited about working with our new North American team."
Arts Alliance has previously worked with The Royal Opera House, One Direction and The Tate Modern to screen cultural events in cinemas around the globe.
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