AOL is gearing up for a summer relaunch of its European portal that will see it roll out 14 localised sites and attempt to develop AOL Radio into a major media destination.
AOL Europe chief executive Dana Dunne told Media Week he has spent his first four months in the job developing technologies that will make AOL's portal into one favoured by consumers and advertisers across the continent.
He said that AOL will make more use of Ajax technologies than rival portals, increasing its interactive features, adding that AOL Radio will become an aggregator of internet radio stations.
Profile, page 14
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGet unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Market Reports.
Find out moreGet unlimited access to ±±¾©Èü³µpk10’s premium content for your whole company with a corporate licence.
Upgrade accessGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an alert now
.jpg)
.jpg)