Speaking at Amazon's annual shareholder meeting, Bezos revealed the company was constructing another store in San Diego. The company already has a physical bookshop in a Seattle shopping centre.
"We’re definitely going to open additional stores, how many we don’t know yet," he said, according to the . "In these early days it’s all about learning, rather than trying to earn a lot of revenue."
At one point Amazon was reportedly opening "hundreds" of stores, but this was thought to be an exaggeration.
Amazon Prime, the company's £80-a-year membership service, will offer additional benefits such that consumers will feel they are "being irresponsible" for remaining non-members, Bezos said.
He gave no detail on new services, but it's thought the company is set to expand its own-label food offering on Amazon Prime.
.jpg)
.jpeg)
