Aldi "cider - World Cup" by McCann Manchester

The former England football team manager Graham Taylor promotes Aldi’s cider in the latest ad in the supermarket’s "like brands" campaign. McCann Manchester created the spot, in which Taylor sits in front of a TV and, after spilling his drink, utters his famous line: "Do I not like that." It was created by Mick Craven and Gary Delaporte, and directed by Mark Denton through Short Films.