Agencies line up for govt fire-safety brief

Fire kills

July 09, 2015

How long?

1 minute

The Department for Communities and Local Government is looking for an agency to work on its "fire kills" safety campaign.

The pitch is being run through the Crown Commercial Service and is open to all creative agencies on the government’s roster.

George & Dragon is the incumbent. It was appointed on a two-year contract after a competitive pitch in 2013. The agency would not comment on the review but it is eligible to repitch.

Before George & Dragon, Rainey Kelly Campbell Roalfe/Y&R held the account for four years. A 2010 spot created by RKCR/Y&R, called "clock change", won a silver Lion at Cannes.

A spokeswoman for the DCLG told ��pk10: "We do not comment on government pitches."

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