
Running from 18 June to 25 June, the activation is being held in partnership with top fitness blogger, Kayla Itsines.
Women are invited to head to the store to enter a prize draw to win personal styling sessions, £250 worth of Adidas women’s training wear and a 12-week Sweat With Kayla fitness programme.
The styling sessions and VIP experience in-store, include a 1-2-1 45 minute session with an Adidas product expert. They will help them to select the perfect workout gear with their own changing room, style tips card and a goody bag.
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