ActionAid 'child sponsorship' by OgilvyOne London
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Advertiser
ActionAid -
Agency
OgilvyOne -
Sector
Government / Non-profit and Charities
Actionaid has launched a campaign to prompt viewers to sponsor a child in a third world country and ensure they have access to clean water.
The ad shows children dancing in a shower of clean water and takes an upbeat tone to encourage viewers to "make this the moment you decide to sponsor a child".
